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In case you hadn’t noticed, we’re a little obsessed with the James Webb Space Telescope.
And why not? Since lifting off from Earth in 2021, the powerful infrared telescope, a partnership between NASA and the European and Canadian space agencies, has looked back 200 million years. It has captured some amazing and historic images, including the deepest image of the universe ever taken. It has spotted a molecule made only by life on other worlds, unraveled the mystery of a famous supernova, peered into galaxies that puzzled 19th-century astronomers, discovered bays in the Orion Nebula. Examples found objects, observed a perfect spiral galaxy, and caught glimpses of the universe. “First Light”. For example.
And now, if you buy a Swatch you can have one of JWST’s images as your watch band.
The James Webb Telescope captured stunning images of a neighboring galaxy.
Swatch has teamed up with the European Space Agency to make a collection of six images taken by the telescope available for custom Swatch X You watches. For example, you might choose that stunning image of the “Cosmic Cliffs” of the star-forming region NGC 3324 within the Carina Nebula, taken in 2022. Or a photo of the part of the Eagle Nebula known as the “Pillars of Creation.”
“Cosmic Cliffs” within the Carina Nebula, photographed July 2022.
Credit: NASA, ESA, CSA, and STScI
You can choose the design on the Swatch X You website between October 4 and December 17 (this marks the start of World Space Week). Of course, an entire image can’t fit into a watch band, so using the Swatch tools you can move the image to the part you like best.
Credit: Switch
Each Swatch X watch costs $138 (£114) and comes with a postcard and themed sleeve of your choice of photo.
This is not the first collaboration between Swatch and space agencies, following the “Swatch in space” series, inspired by the spacesuits worn by NASA astronauts.